VersusMedia
06-30-2003, 05:00 PM
VersusMedia, a company that, for over six years, innovated technology for musicians from around the world, is now offering its services to filmmakers through its matchmaking tool, FM Agent. <BR> <BR>FM Agent &#40;short for Film Music Agent&#41; matches filmmakers with musicians. It is designed for student films, indie shorts and features, video games, television productions, commercials, and corporate projects and presentations. <BR> <BR>Based out of Los Angeles, CA, VersusMedia recognizes the needs of indie filmmakers. For an aspiring filmmaker without access to a big studio budget, creating a quality soundtrack to enhance the mood of your work can be frustrating and next to impossible. You want music for your film. But every time you sell a ticket, or win a cash prize at a festival, you are obligated to pay royalties to the artist whose work you feature in the soundtrack. <BR> <BR>VersusMedia also works with indie musicians on a daily basis. Indie musicians are constantly struggling for exposure. By matching indie filmmakers with indie musicians, filmmakers can have a quality, cutting-edge soundtrack that is affordable, while the musicians receive greater exposure to the public at large. <BR> <BR>FM Agent is geared towards the needs of anyone with project budget constraints. VersusMedia allows filmmakers, video artists, corporate marketing departments and video game developers access to music without the hassles of licensing contract negotiation and massive fees. Rather, FM Agent users are given direct contact with musicians and must work out the details of payment between themselves. VersusMedia does not negotiate this process. Why? Because, by providing this service with a laissez-faire approach, there is no third-party interference or fees to be paid. That&#39;s right. The service is 100% free to the user. Just set up an account and begin matching with musicians. <BR> <BR>Why is this service so valuable? VersusMedia, a limited liability company established in 1999, provides marketing/promotion, publicity and Web consulting services for the music and film industry. FM Agent gives the user access to VersusMedia&#39;s entire client registry, by providing tools that allow for tailored searches by music genre and artist. And users can choose to receive a bi-monthly mailer containing 5 artist profiles that match your specified genres. You can also post your project listings through FM Agent, allowing musicians to seek out potential working relationships with you. <BR> <BR>Ryan Vinson, founder of VersusMedia and designer of FM Agent, has this to say about the unique opportunity provided by his creation. &#34;This service is what I like to call a human-to-human service. It&#39;s a vehicle for making connections, not an e-commerce engine without any interaction. The service doesn&#39;t sell &#91;music&#93; tracks for purchase. When a filmmaker locates a musician through the FM Agent and seeks to begin a working relationship with that artist, then they are responsible for contacting the musician and pursuing the relationship on their own.&#34; <BR> <BR>As far as money is concerned, Ryan Vinson, has some words of wisdom for musicians looking to get rich off of the movie industry. &#34;Listen, it&#39;s not a huge moneymaking &#91;opportunity&#93; right away,&#34; exerts Vinson. &#34;But, the exposure of the artist&#39;s work to all sorts of demographics through indie films and can prove invaluable down the line. And if musicians accept deferred payment, a film that becomes the next big thing, like &#39;My Big Fat Greek Wedding&#39; did, then the payoff is potentially huge. More importantly, the relationships made between the filmmakers and musicians could become life-long ventures. In our industry, it&#39;s always about the connections you maintain.&#34; <BR> <BR>But, the FM Agent can help musicians find paying work through corporate projects and demonstrations. &#34;Small advertising firms and corporations need music for their video presentations and commercials,&#34; says Vinson. &#34;The FM Agent not only gives these companies access to musicians, but our artists can search the project listings for potential work. These corporate relationships are the ones that you can really build upon and secure repeat projects throughout your career.&#34; <BR> <BR>So, whether you are an aspiring filmmaker, a game developer, a television producer, or a marketing department in need of a Classical composer, a Folk singer, a Rock star, an Electronica DJ, or a Hip-Hop artist, the FM Agent is your tool. Independent minds deserve the benefit of working together, and this service provides a way for you to build lasting relationships and further everyone&#39;s career in the process. <BR> <BR><A HREF="http://www.versusmedia.com" TARGET="_top">http://www.versusmedia.com</A>